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DTSTART;VALUE=DATE:20250403
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SUMMARY:SAMPS (Sales and marketing professionals in science) European conference in Cambridge
DESCRIPTION:Your sales and marketing teams are an integral part of your business\, but there is currently a large gap in terms of support for them. \nThis is where SAMPS (sales and marketing professional in science) steps in. A not-for-profit group\, run entirely by volunteers\, SAMPS is our industry go-to for support. It’s free to sign up and become a member (Join SAMPS) and will give you access to the latest trends\, tools\, insights and innovations in scientific marketing via its webinar series\, blog\, networking events\, newsletters and in-person conferences. SAMPS also runs its own awards\, celebrating outstanding people and achievements across sales and marketing in our sectors. \nWith over 4\,000 members globally representing life sciences\, applied research tools and service providers\, CROs\, CDMOs\, biotechs\, healthcare and medical devices\, SAMPS is a stimulating community that adds real value to the day to day lived reality of sales and marketing. Wherever possible\, we share\, not just best practice\, but actual strategies that our members can implement in their respective businesses to improve aspects of their sales and marketing. \nOur sponsors support many of our activities and represent consultancies\, agencies\, media companies\, data mining services\, software vendors\, marketplaces and more. \nWe are delighted to bring the European SAMPS Conference to Cambridge this year\, a superb location at the heart of the European scientific industries and I would encourage you to register – it’s a great opportunity to meet other professionals and we have a compelling line up. \nOur keynote speaker for the conference is Oxford Nanopore’s Emma White\, famed in sales and marketing circles for founding ‘London Calling’ which is now a key calendar date for many of us embedded in the scientific industries. \nThe title of the conference is ‘Innovate and connect: mastering customer engagement’ – in this world where we are competing for time\, inbox space\, attention\, etc.\, we need to think about how we can innovate in our marketing and sales activities\, make budgets go further\, dare to do some things differently and how technology can help us. \nThe agenda also includes sessions from Caroline Robinson (Sandler training)\, Matt Wilkinson (Scrivven)\, Alex Rowthorn (System C) and a panel of key players from across our industry who will discuss topics such as better collaboration between sales and marketing teams\, rethinking the funnel in an age of AI\, influencer marketing etc. \nWe will also take a deep dive into persona development in a hands-on\, interactive workshop that will equip you with advanced persona development tools and interrogation methods to build out and test messaging. \nThe conference is on Thursday 3rd April in Cambridge\, at Wolfson College\, part of the University\, followed by a dinner in the evening at the Museum on Zoology in the centre of the city. For more info and to register\, go to: SAMPS Europe 2025 . Use discount code SedgwickUK15 for 15% off the ticket price. \nIf you want more information about SAMPS or would like to get involved\, please get in touch. On behalf of the board members at SAMPS\, we look forward to hearing from you!
URL:https://www.ukspa.org.uk/event/samps-sales-and-marketing-professionals-in-science-european-conference-in-cambridge/
LOCATION:Wolfson College\, Cambridge\, CB3 9BB\, Cambridge\, CB3 9BB\, United Kingdom
CATEGORIES:Industry Events
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